Eenadu Sunday Magazine (or Aadivaram) is an influential weekly publication by Eenadu, one of the premier Telugu newspapers in India. First released on 10th August 1974, Eenadu has long been a mainstay in Telugu media with extensive coverage of local, national and international news — and its Sunday Magazine has long been celebrated for providing entertaining yet informative articles that make an impactful reading experience.
Here we explore its significance, features, and impact for 2025 readers.
What is Eenadu Sunday Magazine?
The Eenadu Sunday Magazine is a special weekly publication published on Sundays alongside the Eenadu newspaper. This magazine edition serves as both a cultural and intellectual hub for readers, offering in-depth articles, short stories, interviews, lifestyle tips and much more compared to its daily news edition counterpart.
Key Features of Eenadu Sunday Magazine
| Feature | Description |
|---|---|
| Frequency | Weekly publication |
| Content Types | News, lifestyle articles, entertainment, literature, culture, and health |
| Language | Telugu (Primary Language) |
| Readership | Targeted at Telugu-speaking audiences across Andhra Pradesh, Telangana, and beyond |
| Accessibility | Available as both print (physical copy) and digital (e-paper) |
Eenadu Sunday Magazine provides insightful content across multiple areas that appeal to readers from young professionals to elders looking for meaningful reading material. Being published in Telugu ensures it remains accessible for Telugu speakers both in India and internationally.
Content Sections in Eenadu Sunday Magazine
The Eenadu Sunday Magazine features various sections, each offering tailored content specifically for its readers’ interests. Here’s an in-depth look at each section that composes it:
| Section | Description |
|---|---|
| Cover Story | In-depth articles covering current affairs, social issues, and notable personalities. |
| Literature and Fiction | Short stories, poems, and essays by celebrated Telugu writers. |
| Health and Wellness | Topics such as fitness, nutrition, and mental well-being. |
| Entertainment | News about Telugu cinema, television shows, music albums, and celebrity interviews. |
| Lifestyle & Fashion | Fashion trends, beauty advice, and home decor tips. |
| Columns | Opinions and analyses by notable writers on politics, economics, and culture. |
| Food & Travel | Restaurant reviews, travel guides, and cultural explorations. |
| Tech and Gadgets | Updates on technology, gadgets, and digital trends. |
Noteworthy Sections
Cover Story
Eenadu Sunday Magazine features a lively and thought-provoking cover story each week, often highlighting prominent figures, social issues, or trending news that provide deeper insight and discussion for readers.
Literature and Fiction
Indian culture places great value on literature, and this magazine features short stories, poems, and essays from some of Telugu literature’s finest writers. It helps preserve regional literary beauty and gives emerging authors a valuable platform.
Health and Wellness
The Health and Wellness section provides advice on yoga, diet plans, stress management, and overall well-being, helping readers maintain a balanced lifestyle.
Digital Access to Eenadu Sunday Magazine
In the digital era, Eenadu Sunday Magazine has expanded its reach by offering an online version available via Eenadu E-Paper. Readers can now access it on multiple devices, ensuring they never miss an edition.
| Feature | Description |
|---|---|
| Digital Access | Available via Eenadu E-paper (Website and App) |
| Devices Supported | PC, Tablets, Smartphones |
| Access Type | Subscription-based for full access |
This service allows global readers, especially from the Telugu diaspora, to stay connected to their roots through digital journalism.
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Circulation and Global Reach
Eenadu Sunday Magazine is widely circulated across Andhra Pradesh, Telangana, and among the Telugu diaspora globally.
| Region | Estimated Readers |
|---|---|
| Andhra Pradesh | 1,000,000+ |
| Telangana | 700,000+ |
| Rest of India | 300,000+ |
| International (UAE, USA, Canada)** | 300,000+ |
Its massive readership underlines its influence and popularity in Telugu-speaking communities worldwide.
Eenadu Sunday Magazine in Telugu Media
For decades, Eenadu Sunday Magazine has played an instrumental role in shaping Telugu-language media and culture. In 2025, it continues to serve as a platform for regional literature, promotes local talent, and celebrates Telugu cultural diversity across India and abroad.
Conclusion
By 2025, Eenadu Sunday Magazine remains an indispensable source for news, entertainment, culture, and lifestyle content among Telugu readers.
Combining traditional topics with modern insights, the magazine offers its audience high-quality, thought-provoking reading material — perfect for anyone interested in current affairs, literature, health, or entertainment.